Are you getting your message right?

With a whole sea of video content being released every day, you have to ask yourself: are you cutting through the…

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Getting to know your target market

Your target market, stripped down, essentially asks the question – who are you aiming your offering at? Whenever…

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How to address Instagrams transition towards video

“We are no longer a photo sharing app”. Then what is Instagram going to be? Simply put, Instagram users want to be…

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Marketing – Videos place in the sales journey

The use of video as a marketing tool was ubiquitous way before the dawn of the internet. It used to be that video,…

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Case Study – Beautiful Northumberland

Back in August, May wrote a great “Life on Set” case study about our reviviscence post lockdown; and the measures we…

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Case Study – Effective Use Of Stock

In our post on stock footage we discuss how we use it effectively in our productions. A great example of how to do…

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Help & Advice – Stock Footage

Stock footage. A term we are all familiar with. But are these pre-shot clips really worth the mantle they seem to…

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Do You Know the True Return on Investment of Your Video Content?

Earlier this year we sent out a mini content questionnaire to some of our clients and peers. The aim was to understand…

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Life On Set – The New Normal

The Coronavirus pandemic drastically changed the way many industries operate, and at the beginning of lockdown it…

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