Anantara Maia Seychelles is one of the more exclusive properties in the brands portfolio, boasting 30 private villas each with a 24 hour dedicated host and a “beyond all inclusive” concept.
Our brief was to showcase this unique and premium offering, along with introducing the viewer to the magical paradise that is the Seychelles. With so much to communicate, we had to carefully craft the creative. By splitting the messages across the various deliverables we were able to use the 60 second film to showcase the property and service, and then showcase the experiential side of the brand and location in a 30 second piece.
In addition to this 6 x 15 second films were created, each showcasing a more in depth view of each of the activities featured. A concept that would be so effective that it would form the foundation of a new brand style going forwards.
Although we have been working with Anantara for a long time, we are always looking for ways to develop our offering, as was proven in this project.
Testimonial
We have been very lucky to “partner” with thirdaspect for our Resort’s video. They live the project with you and help you, thanks to their experience, to enhance the message you would like to communicate. It was an absolute pleasure to balance fun and professionalism, I couldn’t imagine a better result.
Mathieu Hellec – General Manager – Anantara Maia Seychelles Villas
ClientAnantara Maia SeychellesMediumVideoDeliverables1 x Hero film
1 x 30 second commercial
6 x 15 second editsDistributionWebsite, YouTube, Social Media, Internal Channels